AR/VR Development (Augmented/Virtual Reality)

To create sci-fi user experiences, we combine reality with digital data.

Pick your way to Augment Reality

We design and implement augmented reality applications that blend the physical and digital worlds to give users with audio and visual information in a convenient and engaging way, or to entertain them by creating fantasy-like experiences.

It's up to you how you use augmented reality: it can drive everything from viral games and add modules to education and manufacturing apps. We'll make sure your proposal can be implemented using one of the following methods:

Location based Augmented Reality

The user must enter a specific location with GPS turned on in order to trigger augmented 2D/3D animation, sound, or video. It can be used both inside and outside.

Our talented AR developers can guide customers to your store or engage gamers with a new Pokémon Go game.

  • GPS
  • Compass
  • Beacons

Marker based Augmented Reality

The user can see life-like digital overlays with multimedia content and interact with them by pointing a camera at a specific trigger point (AR marker) or looking at it through AR glasses or a special screen.

To demonstrate your products or educate users, use augmented models.

  • QR codes
  • Object recognition
  • Projections and superimpositions

Markerless Augmented Reality

The user can see 3D content placed over their environment. Markerless AR is the most sophisticated kind of augmented reality, and it is based on SLAM (simultaneous localization and mapping) technology.

Create immersive experiences that users will want to share and repeat.

  • Scene recognition
  • Simultaneous localization and mapping


Specific Solutions for Industry

Ecommerce & Retail

Allow your clients to discover the new excitement of shopping, whether in-store or online. To win customers, retailers may combine the best of the brick-and-mortar experience with the interactivity of digital outlets.

  • Interactive display
  • Interactive kiosk
  • Virtual try-ons
  • Smart fitting rooms
  • Beacon navigation


Gaming, as the cradle of reality augmentation, is going to be redefined by this new technology. Allow your players to explore the harsh reality for spectacular elements or entertain them with augmented interaction based on face and gesture recognition.

  • Mobile games
  • Desktop games
  • Social gaming apps
  • Interactive gaming screens


Create augmented reality applications for quality control and staff training.

  • Educational apps
  • AR schemes and guides
  • Automated quality assurance

Real Estate and Interior

AR is a key tool for saving agents' time and reducing operating costs. Don't lose out on the opportunity to offer interactive, customizable 3D property tours to your clients, or to shorten the sales cycle by rendering the finished interiors in seconds.

  • Architects’ apps
  • Real estate showrooms
  • Interior design apps

Marketing and Advertising

Our augmented reality developers create solutions that allow you to capture consumer attention from the very first interaction and generate publicity that is beyond ordinary.

  • Augmented catalogues
  • On-package advertising
  • In-store advertising

Media & Entertainment

By adding additional information layers and enhancing second-screen experiences, you can bring more value to live events, TV broadcasts, and online video streaming.

  • Augmented broadcast
  • Trade show displays

Systems Integration

Other disruptive technologies can be used to expand the capabilities of your AR app.

Artificial Intelligence

Image and speech recognition, and also accurate mapping, are all available. Markerless AR is now possible thanks to artificial intelligence, which also adds text and image recognition capabilities.

  • Mapping an entire environment and blending it with a virtual world.
  • Adding depth perception, which expands the range of possible AR applications to include the assistance in complex manipulations and even surgeries.
  • Adding personalization to AR-based training sessions.
  • Optimizing rendering and compression of visual information which is crucial for real-time AR experiences.


A network of augmented reality devices.

Connected devices are futuristic on their own, but when combined with augmented reality, they become truly sci-fi. An AR-enabled smart device updates the user with relevant notifications projected right onto the user's surroundings using real-time data from its sensors.


An AR application with haptics capabilities takes training and gaming to the next level by allowing the user to touch and handle virtual things. It's amazing to see the world transformed by AR, but the ability to engage with it provides even more value to both corporations and end consumers.

Taking augmented reality development to the next level

Apart from AR creation, we also work on projects including virtual and mixed reality. Although the methods used to create these effects are extremely similar to AR, the results differ in a number of ways. VR transports the user into a fantastical realm, whereas MR produces a hybrid reality that is both real and virtual. Extended reality, or XR, is a new word that combines AR, VR, and MR into a single notion. It essentially integrates all of the above-mentioned advancements with AI, IoT, and haptics components.

Today, 27% of CxOs show a desire to lead the way in the use of extended. Iflexion, as a forward-thinking organisation, is developing its own XR strategy and is eager to collabora.

We Use These Primary Technologies in AR Development

Our AR solutions are built on the most powerful platforms and SDKs. Depending on the technological complexity of your project and the devices you want to target, we'll choose the best toolset for you.

ar technology stack
  • AR Core for Android Projects
  • Vuforia mainly for IOS but can also be used for Android
  • ARKit for IOS Projects
  • Unity for game development projects
  • Wikitude Augmented Reality for IOS Projects